The Future Sessions bring together experts and industry leaders for fast-paced, interview-style videos that cut straight to the heart of the most compelling topics. Running monthly, these online sessions are designed for industry professionals, offering real thought leadership in a rapid, engaging and digestible format.

In a special Future Sessions episode, Futuresource Consulting’s Helen Matthews, Senior Market Analyst, and Joyce Wang, Lead Analyst, will preview the key themes that are likely to define this year’s NAB Show.

Future Sessions: Expectations for NAB 2025 will include discussions on:

AI Takes Centre Stage: AI-driven automation is revolutionising content creation, from quality control to OTT platform optimisation.
AI Ethics and Governance: AI’s rapid adoption brings new challenges. Intellectual property rights, deepfake technology and governance will be critical discussion points.
Next-Gen Hardware Announcements: New broadcast and cinema cameras are expected to debut, reflecting a reinvigorated market and ongoing investment in high-quality production tools.
Tariffs and Supply Chain Disruptions: Global trade tensions continue to impact equipment costs and availability, with manufacturers facing tough decisions on pricing and production locations.
Opportunities for Growth: While challenges persist, new avenues are opening in live sports production, content creation and global investment.

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